ABOUT
LeadUp helps organizations thrive by unlocking the full potential of their people. We offer a suite of platforms - Thrive, Lead, Grow, Impact, and Achieve - designed to elevate Wellbeing, Leadership, Growth, Social Impact, and Sales across, employees, teams and cultures.
At LeadUp, our mission is to accelerate human and organizational growth at scale. We aim to ignite meaningful transformation - helping leaders and employees thrive, connect, and create lasting positive impact for their teams, their companies, and the world.
Since 2008, the LeadUp Team has delivered Resilience and Leadership Programs that have transformed thousands of people across more than 50 global organizations.
To expand this impact, we built the LeadUp Platform - a scalable, gamified, and data-driven experience that accelerates growth in the areas that matter most for people and performance.
Our customized journeys combine data insights, experiential learning, and time for reflection, turning knowledge into lasting behavior change, stronger leadership, and measurable results.
Today, we partner with forward-thinking global organizations to help their people Thrive, Lead, Grow, Achieve, and Create Impact.
Each platform and program aligns with company culture and priorities, delivering immediate ROI and sustainable transformation at scale.

We bring decades of experience in leadership, CSR, technology,
and working with global organizations.

CEO & Co-Founder
Ole shapes the next generation of leadership and CSR innovation. He partners with clients to co-create bold, human-centered programs that build resilience, shift cultures, and inspire employees to grow and thrive. With 17+ years of experience, Ole has worked with 50+ global companies to design transformative leadership and impact programs.

CTO & Co-Founder
Abdullah is our tech visionary - the kind of leader who turns big ideas into powerful solutions. He's known for his speed, precision, and the way he brings out the best in his dev teams to build fast, smart, and scalable platforms. Our clients love his creativity, flexibility, and knack for delivering high-quality tech that goes beyond expectations.

Tech Frontend
Sherry has a gift for making complex things feel effortless. Passionate about crafting experiences people love - intuitive, inclusive, and engaging on any device - he ensures teams feel connected and empowered. Clients love working with Sherry - collaborative, dependable, and always delivering exceptional quality on time.

Tech Backend
Yassar is the quiet force behind our rock-solid platform. With deep expertise in cloud architecture and scalable systems, he builds the backbone that keeps everything running fast, secure, and seamless. His work powers real-time insights, trusted performance, and smooth user experiences - helping clients confidently scale their impact.

Project Lead & Chef
Arwa makes sure our projects run smoothly, supports our client communication, and contributes to building digital journeys across our platforms. She is also the backbone of our social media presence - and our talented chef at leadership retreats and programs, creating nourishing Middle Eastern–inspired meals that elevate wellbeing and fuel performance.
These core beliefs guide everything we do - from how we design our platforms and programs to how we partner with organizations around the world.
We design every journey together with our clients to ensure relevance, scalability, and measurable growth - creating programs that truly reflect each organization's culture and priorities.
Every experience is built to create real, lasting change for people, teams, and organizational performance - ensuring progress can be felt, measured, and sustained over time.
We make learning engaging through gamification, personalization, and storytelling - turning participation into action and inspiring growth across teams and individuals.
We deliver growth journeys that connect people across roles, levels, and cultures - making learning accessible in any language, anywhere in the world, for everyone involved.
LeadUp offers a global network of experienced
Leadership Facilitators, Executive Coaches and Thought Leaders

LeadUp collaborates with organizations at the forefront of business,
leadership, wellbeing, performance tracking, and personality assessments











